Ngena kwindawo yokugcina impahla yalo naliphi na ivenkile enkulu yempahla kwaye uya kubona abasebenzi beskena iibhakhowudi ngesandla kwimpahla nganye. Kule mihla yorhwebo lwe-e-commerce kunye nokuthengisa nge-omnichannel, le ndlela yendabuko iya isiba yinto engasebenzi kangako. Ngokwedatha yophando lokuthengisa, uluhlu lwezinto ezingachanekanga lubiza ishishini lokuthengisa kwihlabathi liphela malunga ne-$450 yeebhiliyoni ngonyaka.
Okwangoku, iteknoloji ye-RFID (ukuchonga irediyo rhoqo) ivele kwaye iguqula ulawulo lwezinto ezisetyenzisiweyo kwishishini lempahla nezihlangu. Ukusuka eZara ukuya e-Uniqlo, ukusuka eNike ukuya eDecathlon, uninzi lweenkampani eziphambili ziyamkela olu "guquko luthuleyo". Eli nqaku liza kuhlola indlela i-RFID eyitshintsha ngayo ikhonkco lokubonelela kunye nokuvula ixabiso elitsha leshishini.
Icandelo loku-1: I-RFID vs. IiBarcode zeMveli – Utsibo lweTekhnoloji
1.1 Ukuphumelela Kokusebenza: Ukusuka Kwi-Scan Yesiqwenga Esisodwa ukuya Kwi-Batch Reading.
Iibhakhowudi zemveli zicubungula iimpahla nganye nganye; i-RFID ivumela ukuchongwa kwebhetshi ngaphandle kokuthinta. Umzekelo, xa ilori yonke yempahla idlula kulawulo lokufikelela lwe-RFID, kuthatha imizuzwana embalwa kuphela ukugqiba ukuskena, okwandisa ukusebenza kwayo ukuya kuthi ga kumaxesha angama-80.
1.2 Utshintsho Lokuchaneka: Ukusuka kwi-95% ukuya kwi-99.9%+.
Uphando lweHarvard Business School lubonisa ukuba ukuchaneka okuphakathi kwempahla esekwe kwibhakhowudi yi-95%, nto leyo ethetha ukuba izinto ezi-5 kweziyi-100 zinokurekhodwa ngokuchanekileyo. Nge-RFID, izinga lokuchaneka linokufikelela ngaphezulu kwe-99.9%, nto leyo ebaluleke kakhulu kwiimveliso zodidi oluphezulu - kuba ukubekwa gwenxa kwento enexabiso eliphezulu kunokubangela ilahleko enkulu.
1.3 Ukubona ngeliso lexesha langempela: Ukusuka ekuLibazisekeni ukuya ekuVumelwaneni ngoko nangoko.
Iinkqubo zebhakhowudi zemveli zihlala zinexesha lokulibaziseka kwedatha (njengokulibaziseka kweentsuku ezi-3 kuhlaziyo lwempahla). Itekhnoloji ye-RFID ivumela ukuvumelanisa ngexesha langempela, ukuqinisekisa idatha echanekileyo nefike ngexesha ngexesha leemfuno eziphezulu ezifana neBlack Friday.
Icandelo lesiBini: Ukusetyenziswa kweRFID ukusuka ekuqaleni ukuya ekugqibeleni kwikhonkco lokubonelela
2.1 Ikhonkco lokuvelisa: ukulwa nokungalandeli izinto zorhwebo kunye nokulandeleka kwazo.
Iimpawu ezifana neAdidas embedIithegi zeRFIDkwinqanaba lemveliso ukuze kufezekiswe le misebenzi ilandelayo: ① Yonke inkqubo yokuvelisa ilandelelwa ② Ukuqinisekiswa kokulwa nobuxoki (abathengi banokuyiskena ilebheli ukuqinisekisa ubunyani bayo ngeefowuni zabo eziphathwayo).
2.2 Ukugcinwa kwempahla kunye nothutho: ukwenziwa kwezinto ngokuzenzekelayo okukrelekrele.
Kwindawo yokugcina impahla ye-JD Logistics, iteknoloji ye-RFID izise uphuculo olubalulekileyo: ① Ukusebenza kakuhle konyuswe ngama-70% (ukusuka kwiiyure ezi-4 ukuya kwiiyure ezili-1.2) ② Ukuchaneka kokukhetha kufikelele kuma-99.99% (iimpazamo zincitshiswe ngama-90%) ③ Ixesha lokuqinisekisa ukuhanjiswa lincitshiswe ngama-90% (ukusuka kwimizuzu engama-30 ukuya kwimizuzu emi-3).
2.3 Amava evenkile: indlela esiya kuqhubeka ngayo isithuba sokuthengisa.
"Isibuko somlingo" se-RFID esasungulwa yi-Uniqlo sinokufezekisa le misebenzi ilandelayo: ① Ukuchonga ngokuzenzekelayo iimpahla ezisezandleni zabathengi ② Bonisa uluhlu lwezinto ezikhoyo ngexesha langempela, iingcebiso zokunxiba kunye nolwazi lokukhuthaza ③ Kwiivenkile zovavanyo, izinga lokuguqulwa kwabathengi linyuke nge-15%.
Inxalenye yesi-3: Iziphumo zeShishini eziBalwayo
3.1 Iingenelo zemali ezibalulekileyo.
Emva kokwazisa i-RFID, uphawu lwefashoni olukhawulezayo lwehlabathi lufumene ezi ziphumo zilandelayo: ①Ukwanda kokuthengiswa kwezinto ezisetyenzisiweyo ngama-22% ②Ukuncipha kweendleko zabasebenzi ngama-18% ③Ukuncipha kweemeko zokungabikho kwempahla ezithengiswayo ngama-35% ④Ukunyuka kwentengiso ngama-9.3%.
3.2 Iingenelo zesicwangciso-qhinga.
Ukongeza ekongeni iindleko, i-RFID ikwazisa eli xabiso lilandelayo lexesha elide: ①Susa ingxaki "yezinto ezifihliweyo" (kukho izinto ezigciniweyo ezincwadini, kodwa kungekhona ngokwenene) ②Phucula amandla okuzalisekisa i-omni-channel ③Fezelela izigqibo zekhonkco lokuhambisa eliqhutywa yidatha ④Phucula umfanekiso omtsha wophawu kwimarike.
Isiphelo: I-RFID ayisiyonto nje yokulawula izinto ezisetyenzisiweyo – iphinda ibumbe imodeli yokusebenza kweshishini lokuthengisa. Njengoko i-CEO yenkampani yetekhnoloji yokuthengisa yatsho, “Kwishumi leminyaka elizayo, iimpawu zempahla ezingayisebenzisanga i-RFID ziya kuba ziphelelwe lixesha njengokusebenzisa i-abacus ukwenza i-accounting.” Kwiinkampani ezisalindileyo, umbuzo awusekho “ukuba ziyamkele na”, kodwa: ① Sifanele silandele ngokukhawuleza kangakanani olu tshintsho lwetekhnoloji? ② Ngaba sizimisele ukuthwala iindleko zokuphoswa lithuba? Iinkampani ezasebenzisa i-RFID okokuqala ziqalile ukuvuna iingenelo; ngelixa iinkampani ezicothayo ukuthatha inyathelo zinokushiywa ngasemva ngokungenakuguquguquka ngexesha lokuthengisa okukrelekrele.
Ixesha leposi: Juni-16-2025
